Does Video Really Matter?

A picture is worth a thousand words.  A video shows 24-60 pictures every second.  Lets put the math aside and just say…

Video Is Important!

63% of businesses are already using video content marketing.

That probably includes a few of your competitors.  Isn’t time to get your business represented by what most marketers today call
the most versatile and profitable digital marketing tool available?”

Video Boosts Conversions and Sales!

Videos can have serious ROI (Return On Investment).  Adding a product or service video on your landing page can increase sales conversions by 80% . The reasoning is simple: most people prefer to watch a video rather than read a lot of text.  This is why YouTube is the 2nd largest search engine, next to Google.

Studies have shown that 74% of users who watched a video explaining a product or service became a paying customer.  This means that video relates directly to sales or ROI.

Rank Higher in Search

Adding a video to your website makes a first page Google ranking 50x more likely. Someone watching your video ensures longer time on the site which search engines take note of.

Be On The 2nd Largest Search Engine

YouTube is 2nd only to Google. Also, Google owns YouTube. Your business needs to be where your buyers are searching and spending much of their online time.

Show Up In Social Feeds

Social platforms like Facebook and Instagram are more likely to show posts with video because their research proves that their users prefer video over anything else.

Boost Email Click-Throughs

Simply including the word "video" in your subject line increases the open rate by 7-13%

Video Tells Your Story

Video is the ideal way to tell the story of your business.

Today’s marketplace is inundated with selling, but a video has the capacity to share a company story as well as entertain.  There is simply no better way to create fans of your business and ensure growth.